Bachelors Degree in Business Studies
Business Economics
Bachelors Degree in Business Studies – 2+1 year twining programme
The Business Programme offers students an opportunity to gain the requisite knowledge, skills and confidence to choose from a substantial range of occupations within the business community. This course is designed to provide students with a sound foundation in basic business subjects. Key activities of business including problem-solving, decision making, strategy planning and implementation are taught. Course modules are designed to incorporate global market trends. The course provides a broad understanding of practical business competencies and students are given opportunities for industry-specific specializations. Each course promotes development of intellectual and personal skills to meet the rigorous business climate prevailing in the country and the world. Graduates emerge well prepared for excelling in a fiercely competitive work environment.
This unique degree is distinct from ordinary business degrees as it builds on the functional areas of business by focusing on professional skills and leadership. This course is designed for those who seek a career in leading others rather than being led.
Course Aims The course integrates academic study with development of business skills along with professional training. It seeks to equip students with a thorough knowledge of the business environment together with strategic core competencies in business-marketing, finance and human resource development.
Special Features:
- International perspective taught by world-class faculty
- Corporate interaction
- Opportunity to study abroad
The course provides an excellent all round business education. Throughout the three-year degree programme, students develop both academic knowledge and practical skills. The programme is best suited to those who wish to gain a comprehensive understanding of all areas of business. Students will study operations, organization, business policy and strategy, accounting, legal studies, economics and HR.
Career Opportunities
The broad nature of this programme prepares students for a wide range of employment opportunities. The final year project often facilitate job opportunities in sales, marketing, insurance, retail, finance and international business. This degree provides graduates with the knowledge, understanding and professional skills essential for future trends in the global market. It equips them to be excellent executives and administrators. The course also provides a sound knowledge base for aspiring entrepreneurs.
Year 1
Semester – 1 | Semester – 2 |
Organizational Behaviour Common Law Marketing Business Environment Planning Activities to Achieve Results Working with and Leading People | Human Resource Development Financial Resource Analysis Marketing Planning Sales Planning & Operations Financial Services Achieving Tool Quality |
Year 2
Semester – 3 | Semester – 4 |
Advertising & Sales Promotions Financial Reporting Business Ethics Information System Human Resources Issues Accounting | Financial Systems & Auditing Human Resource Planning Marketing Intelligence Business Strategy Business Decision Making Project Reort |
FACTFILE
Duration:
2 + 1 year twinning programme
Eligibilty:
10+2/HSC in any discipline
Options:
- 2+1 year twining programme. First two years in India and final year in the UK, subject to acceptance by the university
- Convert to Advance Diploma in India along with traineeship after first two years
- Complete all three years in the UK.
Locations:
- Delhi
- Mumbai
- Bangalore
- Kolkata
- Hyderabad
- Pune
- Indore
- Lucknow
- Ahmedabad
- Srinagar
- Bhubaneshwar
- Ranchi
- Goa
- Jaipur
- Chennai
Assessment:
Each module will be assessed by an invigilated, time-bound assessment.